β–Έ FAQ

Every question, answered straight.

No marketing fluff. If you can’t find an answer below, email Tom directly.

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Pricing + plans

What’s included in the free trial?+

14 days of Solo-tier access β€” 100 ad gens, 50 emails, 4 trends reports, all integrations, full brand voice engine. No credit card needed. After day 14 you choose a paid tier or downgrade to Free (5 ad gens / 5 emails forever).

Can I change plans?+

Yes. Upgrade is instant (you’re billed pro-rata for the rest of the cycle). Downgrade takes effect at next billing. Quotas don’t roll over month-to-month, but unused top-up packs do.

Do you offer annual billing?+

Yes. Every paid plan has a 17% discount when billed annually (10Γ— monthly = 12 months). Switch billing cadence at renewal.

What happens to my data if I cancel?+

Preserved 30 days post-cancellation in case you change your mind. Full JSON export available any time before deletion. After 30 days everything is permanently removed.

Is there a setup fee?+

No. Sign up, connect Shopify if you want, paste your brand voice, you’re live in under 10 minutes.

Do you offer non-profit / education discounts?+

Yes β€” 30% off any plan for registered charities and accredited education institutions. Email hello@scarifone.com with proof of status.

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Self-host (Sovereignty Package)

What’s the difference between hosted and self-host?+

Same software, two deployment shapes. Hosted gets you backups, auto-updates, and zero ops β€” we run it on EU infra. Self-host (Sovereignty Package, Β£999 once) puts everything on your hardware. No subscription, no phone-home, you own the install.

Do I need DevOps experience?+

If you can run a Docker container, you can run Scarif One. The install is one command. We provide a Mac mini guide, a NAS guide, and a VPS guide.

How do updates work?+

Self-host: you get a notification when a new version is published. Pull the new image, restart the container. Free for the lifetime of the major version. Optional Support Subscription (Β£199/year) gets you early access + priority email.

Can I migrate from hosted to self-host later?+

Yes. Full data export is one click β€” JSON of every brand profile, asset library, generated content, and config. Spin up self-host, import the export, you’re running.

What’s the support add-on?+

Β£199/year on top of the Sovereignty Package. Priority email response (within 1 business day), early access to new features, and 2 named support tickets per month.

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AI + cost

How much does Gemini cost on top of the subscription?+

Bring-your-own. The subscription covers the platform; you bring your own Gemini API key. Most light users spend Β£0–£15/month β€” Gemini’s free tier covers a lot. We never proxy AI calls or mark up costs.

What’s the spend cap and how does it work?+

Per-tenant ceilings on per-day spend, per-feature spend, and total monthly spend. Every Gemini call is wrapped in a budget check that aborts before tokens are billed. Hit a cap, the system pauses and emails you. No surprise charges, ever.

Can the AI burn through my budget overnight?+

No. By design. Even if a background agent runs while you sleep, the spend caps wrap every call. The most an agent can spend is whatever you’ve set as the daily ceiling β€” typically Β£5/day for solo users.

What happens if Google’s API has an outage?+

The platform fails gracefully β€” generation requests queue up and retry when the API recovers. You can also configure fallback to a different Gemini region or temporarily disable AI features. We’ll notify you of platform-level incidents via the in-app banner + email.

Can I use a different AI provider?+

Right now: Gemini is the primary engine. Pro 2.5 Thinking + Flash Image is the combo we’ve optimised for. OpenAI / Anthropic provider support is on the v1.5 roadmap.

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Integrations

Which platforms work?+

Shopify, Meta (FB + IG), Klaviyo, Mailchimp, Judge.me, Google Ads, TikTok, Pinterest, LinkedIn β€” 9 native integrations. Each with a step-by-step setup tutorial. Email marketing pushes to your ESP as drafts; you review + send.

What if my platform isn’t supported?+

We support generic CSV import / export plus webhooks on every paid plan. You can connect anything that speaks JSON. Tell us what you need and we’ll prioritise β€” every integration in the current list came from a customer asking.

Do I need a Shopify partner account?+

No. Standard Shopify customer accounts work. We use Shopify Admin API with read-only product / order / customer scopes plus write scope for draft email creation. You install via OAuth, no partner credentials needed.

Why isn’t WooCommerce supported yet?+

Honestly: prioritised by customer demand. About 80% of our early users are Shopify. WooCommerce is on the v1.5 roadmap if more requests come in.

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Security + privacy

Is my data safe?+

Yes. TLS 1.3 in transit, encrypted-at-rest databases, brand profile JSON files at mode 0600. Argon2id password hashing. HttpOnly + Secure session cookies. UK ICO registered. Full breakdown at /trust.

Are you GDPR compliant?+

Yes. Registered with the UK ICO. Full DPA available on request. One-click data export and one-click tenant deletion via /security inside the dashboard. Data subject requests handled within 14 days.

Where is my data hosted?+

Hosted plan: EU infra (Hetzner Falkenstein), with optional US region for enterprise. Self-host: literally on your hardware β€” we have no access, ever.

Who has access to my brand voice doc?+

Only you. Brand profiles are tenant-scoped on disk. Cross-tenant access requires a super-admin session impersonation, which is logged + visible to you. We never train models on customer data.

Can I get a Data Processing Agreement?+

Yes. Email privacy@scarifone.com and we’ll send the standard DPA. Custom redlines available on Enterprise plans.

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Product

How long does setup take?+

About 10 minutes from signup to first AI-generated ad. The Setup Concierge automates 90 seconds of it β€” scans your Shopify, drafts your brand voice, suggests a 7-day content plan.

Will the AI sound like a robot?+

Not if your brand voice doc is good. The AI reads your voice doc as the master prompt before generating anything. Fingerprint of your tone β€” we generate, you thumbs-up/down, the AI’s memory layer learns over time. Most users say outputs feel native after about a week of feedback.

Can I edit the AI’s output before publishing?+

Always. Every generation is editable. You can rewrite copy, swap images, regenerate specific sections, or scrap it and start over. Nothing publishes without your explicit approval.

How do I publish to Meta?+

Two paths: (1) push as a draft into your Meta Ad Account so you can review and launch from Ads Manager, or (2) save as a downloadable zip to upload manually. Auto-publish is on the v1.5 roadmap, behind explicit per-campaign opt-in.

What if the AI gets it wrong?+

You reject the gen. We don’t charge for the spend (the rejection happens before tokens are billed). You can edit the prompt, tweak the voice doc, or regenerate. Fast iteration is the point.

Question we didn’t answer?

Email hello@scarifone.com and Tom will reply directly. Usually within a few hours.

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